<p>Job brief: An experienced Creative Director is sought to lead creative vision and deliver outstanding campaigns across brand, digital, and experiential touchpoints. The successful candidate will combine strategic thinking with hands-on creative leadership, guiding multi-disciplinary teams to produce work that is commercially effective and creatively excellent. The role reports to the executive team and requires strong stakeholder management, a robust creative portfolio, and a passion for building distinctive brand narratives.</p>
<p>This job description outlines the core purpose, responsibilities, and required qualifications for the Creative Director role, offering a template for HR, recruiters, and staffing agencies to attract top candidates.</p>
<h2>Creative Director Job Profile</h2>
<p>The Creative Director leads the creative function, shaping visual identity and campaign strategy to meet business objectives. This senior role requires oversight of concept development, art direction, and cross-channel execution, as well as mentoring designers, copywriters, and producers.</p>
<p>Acting as the principal creative voice, the Creative Director ensures that work is on-brand, effective, and delivered on time. They collaborate closely with client services, marketing, and production to balance creative ambition with commercial necessity.</p>
<h2>Creative Director Job Description</h2>
<p>The Creative Director is responsible for setting and executing a cohesive creative vision across all brand touchpoints. They develop high-level concepts and translate them into compelling campaigns spanning digital, print, video, and live experiences. The role requires both strategic oversight and the ability to refine work at the level of detail to maintain quality and consistency.</p>
<p>Key responsibilities include leading initial briefing sessions, directing creative development, approving final artwork, and presenting concepts to senior stakeholders. The Creative Director will manage resource allocation, oversee external suppliers, and ensure all projects meet creative standards, budget, and timelines. They must foster an inclusive and motivating environment that enables teams to perform at their best.</p>
<p>Successful candidates will bring a strong portfolio showing brand work, integrated campaigns, and demonstrable results. The role suits a senior creative with agency or in-house experience who can operate at the board level while remaining connected to studio practice.</p>
<h2>Creative Director Duties and Responsibilities</h2>
<ul>
<li>Define and champion the creative vision and brand direction across channels.</li>
<li>Lead, mentor, and line-manage creative teams, including designers, copywriters, and art directors.</li>
<li>Develop and present creative concepts and campaigns to senior stakeholders and clients.</li>
<li>Ensure creative output meets brand guidelines, quality standards, and commercial objectives.</li>
<li>Collaborate with marketing, product, and UX teams to align creative strategy with business goals.</li>
<li>Manage project budgets, schedules, and external agencies or freelancers.</li>
<li>Provide hands-on art direction and creative feedback at all stages of production.</li>
<li>Oversee production workflows for digital, print, motion, and experiential projects.</li>
<li>Champion innovation and new creative methods, tools, and technologies.</li>
<li>Monitor campaign performance and apply insights to future creative work.</li>
</ul>
<h2>Creative Director Requirements and Qualifications</h2>
<ul>
<li>Bachelor's degree in Graphic Design, Visual Communication, Fine Art, or related discipline; or equivalent experience.</li>
<li>A minimum of 8 years' creative experience with at least 3 years in a senior creative leadership role.</li>
<li>Proven portfolio of integrated campaigns and brand work across digital and offline media.</li>
<li>Strong leadership skills with experience managing multidisciplinary teams.</li>
<li>Excellent communication and presentation skills, comfortable with senior stakeholders.</li>
<li>Proficiency in industry-standard design and prototyping tools.</li>
<li>Commercial awareness with experience delivering work within budget and to deadline.</li>
<li>Ability to analyse campaign performance and iterate creative approaches accordingly.</li>
<li>Experience working with external agencies, production houses, and suppliers.</li>
<li>Passion for creative excellence and mentoring emerging talent.</li>
</ul>